The “Next Big Thing” series: #Mobile Everywhere

Nexus of Forces (stacked)

Nexus of Forces (stacked)

{this is No. 4 of the “Next Big Thing” blog post series, which discusses the revolution to come through ongoing innovation in IT and the challenges involved with’em}

 

I would be interested in getting to know, how many readers of this series still know a person not owning a smartphone? (I do, by the way ;))

Even though I have written several times about the danger of it and how important it is to consider behaviour for a healthy adoption of “Mobile Everywhere” (e.g. in “Switch Offor “3 importances for a self-aware social networker) I am still a strong believer in the advantages that elaborate mobile technology brings into day-2-day life.

Not only do mobile phone technology and mobile app ecosystems add significant value to the other two forces (data and social) but additionally they’ve meanwhile “learned” to make vast use of them. You could actually describe a stacked model of this bond of disruptive technologies which are discussed in this series in a way that

  • data is the back-end business layer of the future
  • social platforms are the middleware to bring together information offers and information needs
  • and mobile technology is the front end to support information and data consumption in both ways

The image below turns the “Nexus”-model from the beginning of this series into a stack appearance:

 

Nexus of Forces (stacked)
Nexus of Forces (stacked)

 

Which – essentially – closes the loop with why we do see a bond of not only the technologies in mobility, social media and data and analytics but even more the visions, strategies and concepts of these three. Needless to say, therefore, that businesses who have a strong strategy and vision around the Nexus of Forces and – at the same time – are backed by a strong Service Orchestration roadmap will be the winners of the “race of embrace” of this bond.

Now, thinking of the Pioneers, which I’ve started this blog series with, I recall that one could see all forms of leveraging the aforementioned concepts in the ideas of the startups presenting there. And – unsurprisingly to me – not a single moment during those 2 festival days back in October this year, “Cloud” was even mentioned, let alone discussed. It is no topic anymore. Period.

However, there’s more: The Nexus of Forces as such is only the beginning of a path leading into the next industrial revolution and we’re already well under way. Hence, this blog series will continue discussing concepts and challenges which build upon the Nexus of Forces and takes it to the next level with change to come for each and every enterprise – software-based, hardware-based or not even technology-based at all.

 

{No. 5 of this blog post series takes the first step into “Industry 4.0” and related disruptive topics}

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